This project was worked on in collaboration with Marketing Team at hgb .
As the senior designer my role was to bring to life the Papa Mo brand personality, 
The owners told our team at HGB they wanted a brand with personality, that would be a face for the business, and they wanted the new establishment to belong to the community. We thought – who better to preside over a beachside restaurant, while acting as a face for the business, than Neptune, God of the Sea? And so, Papa Mo’s was born – a serious but fun brand.